Results for 'Dettol'

Social Media

Dettol warns netizens against 'fake videos', takes a stand on Twitter

Dettol took to Twitter to clarify that the company was investigating complaints of counterfeit products being manufactured/marketed under its brand name.

Germ kill can be "gentle", says Dettol in an ad for new soap variant, targeting moms

As consumers realise that 'beauty soaps' can kill germs just as well as 'anti-bacterial soaps', Dettol comes up with a 'gentler' variant.
People Spotting

In an internal move, Ratika Mehra to now spearhead brand Dettol at RB

She was the category manager for RB's personal care portfolio of brands - Veet, Durex, Krack, and Scholl until July 2020.

Dettol BSI and Wipro GE Healthcare join forces to strengthen Covid-19 response

A total of around 770 frontline health workers are envisioned to be trained under this partnership.

Dettol takes on surface disinfectants and sanitiser sprays while it reaffirms its 'protection' identity in new ad

The brand is banking on its 'protection' legacy to spearhead the fight against the virus.

Dettol - PVR partnership: What does it mean for both the brands?

The Dettol and PVR Cinemas partnership comes as movie screens across India are getting ready to reopen next month (August).

Dettol & PVR partner to enable hygienic movie viewing

Adhering to the ‘new normal’, the partnership program will enable & develop enhanced cleaning and sanitizing protocols for the guests across 175 properties operating in 70 cities across the country.

Santoor ditches 31-year-old ‘mummy’ formula in new COVID-era ad

In a bid to stay relevant and topical to the current times, the ad focuses on the ability of the soap to aid in the fight against the Coronavirus.
Points of View

Can Dettol and Lifebuoy protect their turf in the exploding hand sanitiser market?

While the market leaders like Lifebuoy, Dettol and PureHands in the hand sanitiser space have rapidly lost share this year, will they be able to regain lost ground? Here’s what experts have to say.
Social Media

Pepsico debuts new TikTok campaign with Salman Khan

The hashtag challenge urges viewers to maintain social distancing by switching up their greetings; and shooting a video with the filter on TikTok.