Dettol took to Twitter to clarify that the company was investigating complaints of counterfeit products being manufactured/marketed under its brand name.

As consumers realise that 'beauty soaps' can kill germs just as well as 'anti-bacterial soaps', Dettol comes up with a 'gentler' variant.

She was the category manager for RB's personal care portfolio of brands - Veet, Durex, Krack, and Scholl until July 2020.

A total of around 770 frontline health workers are envisioned to be trained under this partnership.

The brand is banking on its 'protection' legacy to spearhead the fight against the virus.

The Dettol and PVR Cinemas partnership comes as movie screens across India are getting ready to reopen next month (August).

Adhering to the ‘new normal’, the partnership program will enable & develop enhanced cleaning and sanitizing protocols for the guests across 175 properties operating in 70 cities across the country.

In a bid to stay relevant and topical to the current times, the ad focuses on the ability of the soap to aid in the fight against the Coronavirus.

While the market leaders like Lifebuoy, Dettol and PureHands in the hand sanitiser space have rapidly lost share this year, will they be able to regain lost ground? Here’s what experts have to say.

The hashtag challenge urges viewers to maintain social distancing by switching up their greetings; and shooting a video with the filter on TikTok.