From over 100 WhatsApp messages per minute to pushing for a Hindi copy, Schbang had quite the social media brainstorming.

"na bottle hategi, na valuation ghategi" - reads the copy of the post.

The leading adhesive brand stuck ‘blocked’ tables and chairs to the floor so that the rule flouters didn’t get a seat and maintained distance from one another.

A hilarious comparison of linguistic differences between the two countries.

It’s the fourth diversification this year from the leading Indian multinational paints company.

It all boils down to your choice of seating.

Does the good ol’ television commercial have a ‘larger’ role to play today? Can it stimulate consumer demand in a precariously placed economy?

Starring in an episode of Netflix India's show 'The Creative Indians', Ogilvy's advertising veteran speaks about his life and career at length.

Read again! The hit love lyric from the ‘90s finds meaning in Fevicol’s new social media creative

The ad filmmaker calls himself intuitive and doesn’t like overthinking the creative process. So, how did he arrive at these two vastly different ad films then?