The senior executive director, marketing and sales, Maruti Suzuki, talks about the automaker’s re-selling platform True Value, expected sales, organised pre-owned car market, and more.

Maruti Suzuki’s ad for its latest hybrid car, Grand Vitara, features a woman admiring it.

The new SUV will be built at Toyota's facility in Bengaluru.

Maruti Suzuki’s latest campaign for commercial vehicles attempts to communicate the different services that this branch has.

The advertisers have been investing ad spends on these channels, since October 2020, without any data to back their decisions.

Here are the highlights of a one-on-one discussion between Maruti’s executive director, sales and marketing, and Viacom18’s Mahesh Shetty.

India is officially an SUV nation. But this market has its own special definition of SUV

Maruti Suzuki's latest brand campaign ‘People Technology’ highlights the benefits of brand’s new and existing technologies.

Backed by the trend of usage-sans-ownership, the top car brand is actively buffing up its presence in the subscription ecosystem in the country.

For an all-inclusive monthly fee, you can now use a new Maruti car for 12-48 months.