Results for 'Swiggy'

Profile

Meet Shikha Gupta, the creative mind behind Swiggy’s funky puns, emailers, social content

In conversation with the creative director of Swiggy who has taken charge of the app’s social media and creative content for the past 3 years.
Marketing

"It's like a different kind of 'share-the-load": team behind Swiggy Instamart's cookbook campaign

Dentsu Webchutney’s PG Aditiya and Pooja Manek speak about the inspiration for the cookbook, research and putting together a hard copy, working in a digital agency.
Marketing

Swiggy Instamart, Dentsu Webchutney launch The Better Half Cookbook

In a bid to make kitchens equal, the book attempts to disrupt a 1600-year-old way of cooking - in which one person does all the work.
Marketing

Are Indians ditching biryani for healthy meals?

Swiggy’s Health Hub shows 20 per cent more Indians ate healthy in Jan 2021, a trend that is deemed to rise through the year.
Brands and Sports marketing

IPL 2020 delivers well for the online food ordering category

In addition to biggies like Swiggy & Zomato, restaurants and cloud kitchens rode high on the sporting event’s wave.
Social Media

Myntra mess makes Zomato, Swiggy, question their logos...

The food delivery brands indirectly tweeted with reference to the complaint filed against Myntra's logo, which called it 'obscene'.
Marketing

Apparently, Swiggy is selling men’s footwear on Flipkart

Talk about business diversification in 2021…
Social Media

Dunzo, Tinder, Swiggy 'Signal' on Twitter about WhatsApp's privacy policy

Brands took the opportunity to pun on 'Signal' and 'WhatsApp' in their own unique ways.
Marketing

Swiggy app makes StatEATstics personal, allows users to trace their ordering behaviour in 2020

This year’s edition of Swiggy StatEATstics also saw the launch of a new feature on the Swiggy app, wherein users could get a glimpse of their own Swiggy journeys in 2020.
Marketing

Biryani was ordered more than once every second in 2020: Swiggy StatEATstics 2020

The StatEATstics order analysis is based on the orders received by Swiggy between January and December 2020. This is the brand's fifth edition of the report.