Results for 'Amul'

Marketing

Amul's 2022 FIFA World Cup team sponsorship strategy decoded

The brand is the regional sponsor for the Portugal and Argentina football teams till end of 2023.
Marketing

Government to merge Amul with five cooperative societies

The multi-state cooperative society (MSCS) will ensure the export of the products after its certification so that profit can go directly into the bank accounts of the farmers, Amit Shah said.
Digital

Amul Taste of India

Marketing

Brands partake in the 44th Chess Olympiad in Chennai

Amul, SpiceJet, Aavin and Tech Mahindra are some of the brands that are playing on the chess craze in Chennai.
Marketing

Parle Products retains most chosen FMCG brand spot on Kantar Brand Footprint ranking

Amul, Britannia, Clinic Plus and Tata Consumer Products round up the top five spots.
News

Amul’s RS Sodhi sustains minor injuries after car accident

The car he was travelling in hit the divider and overturned on Anand-Bakrol Road in Gujarat.
Marketing

Amul doubles down on the protein, eliminates fat and sugar in a lassi new drink

With 15g of protein and the flavour of mango, the new ‘Amul Protein Lassi’ will cost Rs 40 for a 250ml pack.
Advertising

Amul joins the ‘83’ bandwagon with a nod to Kapil Dev

83, a movie that brings to screen India’s 1983 cricket world cup win, releases today.
Marketing

“In the present climate of intolerance, brands need to stay away from religion”: Rahul daCunha

The man behind the Amul topicals for almost three decades, has closely watched how people respond to advertising.
Marketing

Amul launches long shelf life camel milk

Stays fresh for 180-days compared to 72 hours of the earlier version; available in 200ml pet bottle for Rs 25.