Results for 'Rapido'

Marketing

Amazon Prime Video’s ‘Poacher’ and 30+ brands team up to address crimes against elephants in India

The platform created life-sized installations in Delhi, Mumbai, and Bengaluru.
Marketing

Rapido expands its services with the launch of Rapido Cabs

The company has introduced SaaS-based platform driving zero commission for drivers.
Advertising

Rapido launches ‘5 Nahi Toh 50’ guarantee auto campaign

Through this initiative, Rapido promises to allocate auto in 5 minutes and reward the user with 50 Rapido coins in case of any delay.
Advertising

How Rapido touted the entire bike taxi category with its IPL ads

Brand’s VP of marketing spills the tea about Rapido’s push to promote India's e-mobility space through the campaign.
Advertising

Rapido launches new campaign on JioCinema

The new campaign 'Bike Wali Taxi, Sabse Saxi' shows how Rapido Bike Taxis bring to people's daily lives, offering an ideal solution for everyday commutes.
Advertising

Rapido positions bike-taxi as the go-to solution for daily commute hassles with ‘Bike Wali Taxi Sabse Saxi’ campaign

The campaign focuses on feasibility, comfort and affordability bike-taxis provide in crowded and packed traffic cities.
People Spotting

Rapido appoints Pawandip Singh as Vice President, Marketing

Prior to this, Singh worked with Levis Strauss India, Aditya Birla Fashion & Retail and Wildcraft India.
Advertising

Telugu star Allu Arjun competes with Bollywood celebs for brand deals - what makes him so popular?

The Pushpa actor starred in Coca-Cola’s latest ad. Here’s a breakdown of his equity as a brand endorser.
Advertising

Rajkummar Rao, Jiiva star in Rapido's latest IPL campaign

The second phase of the campaign focuses on promoting Rapido’s services, and a 'return-to-office' scenario.
Media

"Our TG tends to have a really high affinity towards watching cricket": Rapido’s Amit Verma

The bike taxi app's head of marketing on how the IPL's dual-platform strategy - television and OTT - helps the brand reach two different TGs.