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Marketing Initiative

1a1a1a1aMarketing Initiative

Star Jalsha: 100 weeks of undisputed leadership, countless hearts won

Bengal’s most loved entertainment destination continues to unite rural and urban audiences, winning hearts across generations with stories that inspire, empower and set trends.

By afaqs! partner content
Aug 18, 2025 13:44 IST 2 Min read
image4F23Marketing Initiative

Moms, star alongside your little one in Lupin Aptivate Star video contest!

By afaqs! partner content
Aug 04, 2025 12:42 IST 3 Min read
viv385385Marketing Initiative

Slimmer, smarter, tougher: vivo X Fold5 hits Indian market

By afaqs! partner content
Jul 31, 2025 09:59 IST 4 Min read
1920 X 1080Marketing Initiative
Mint Launches ‘Bond Street’ – A dedicated bonds section powered by IndiaBonds
By afaqs! partner content
Jul 29, 2025 16:07 IST 2 Min read
1280x720_Press-release-bannerMarketing Initiative
Hilary Rhoda's Lipstick Day 2025 campaign asks a powerful question: “Kyun Nahi?”
By afaqs! partner content
Jul 28, 2025 17:21 IST 2 Min read

Latest Stories

Nissan Magnite KuroAdvertising

Nissan turns Ladakh’s night sky into stage for the Magnite Kuro

A brainchild of TBWA\India and OMD India, ‘The Boldest Black’ campaign highlights the SUV’s all-black design and the brand’s ‘Defy Ordinary’ philosophy.

By afaqs! news bureau
Aug 18, 2025 20:32 IST 2 Min read
WPP Media x MastercardAdvertising

Mastercard taps WPP Media for $180M global account

By afaqs! news bureau
Aug 18, 2025 19:20 IST 1 Min read
OwnlyBrands

Rapido pilots food delivery app in Bengaluru

By afaqs! news bureau
Aug 18, 2025 18:27 IST 1 Min read
HSBC x ZomatoMarketing
District by Zomato partners with HSBC India for cultural experiences
By afaqs! news bureau
Aug 18, 2025 17:37 IST 2 Min read
Celebrating a century of trust and partnershipAdvertising
Shell India launches brand film marking 100 years in the country
By afaqs! news bureau
Aug 18, 2025 17:20 IST 1 Min read

Media

OrmaxMedia (1)Media

Ormax Media launches ‘Ormax Sports Track’, a syndicated OTT sports audience tracker

The tracker evaluates tournaments on four key parameters (buzz, reach, appeal and potency) from the moment they are announced, to the day their final game is played.

By afaqs! news bureau
Aug 13, 2025 11:49 IST 2 Min read
pati patni aur pangaMedia

Reinvent or retire? How Colors TV keeps its reality franchises fresh

By Anushka Jha
Aug 13, 2025 05:30 IST 5 Min read
Picture1Media

50 days to go: Cricket’s marketing game shifts to ICC Women’s World Cup '25

By Kausar Madhyia
Aug 12, 2025 05:11 IST 3 Min read
huluOTT Streaming
Hulu app to shut down in 2026 as Disney fully integrates service into Disney+
By afaqs! news bureau
Aug 11, 2025 12:07 IST 1 Min read
pexels-pixabay-221181Media
Social media top news source for GenZs: Google & Kantar report
By afaqs! news bureau
Aug 11, 2025 05:21 IST 3 Min read

Brands

OwnlyBrands

Rapido pilots food delivery app in Bengaluru

Rapido takes on Zomato and Swiggy with zero-commission food delivery backed by NRAI.

By afaqs! news bureau
Aug 18, 2025 18:27 IST 1 Min read
controversy brandsBrands

From AI models to pricey chappals: When brands couldn’t read the room

By Anushka Jha
Aug 14, 2025 05:11 IST 4 Min read
GCPL logoBrands

Godrej Consumer bets big on in-housing, adds AI lab & content factory

By Shreyas Kulkarni
Aug 13, 2025 05:20 IST 2 Min read
Zepto PharmacyBrands
Zepto launches 10-minute medicine delivery service in four cities
By afaqs! news bureau
Aug 08, 2025 05:10 IST 1 Min read
JioHotstar x LavaMedia
Lava MD criticises JioHotstar for tagline grab
By afaqs! news bureau
Aug 06, 2025 13:20 IST 1 Min read

Marketing

HSBC x ZomatoMarketing

District by Zomato partners with HSBC India for cultural experiences

HSBC cardholders to get early access, discounts and exclusive entry to District by Zomato’s cultural calendar.

By afaqs! news bureau
Aug 18, 2025 17:37 IST 2 Min read
Gaurav Pande, the business head of Popeyes in India, is seen on the left. On the right, top, are two cars with Popeyes' "Bucket on Top" advertising campaign.Marketing

Globally known for Cajun chicken, Popeyes turns to veg menu in India

By Kausar Madhyia
Aug 18, 2025 05:30 IST 7 Min read
districtMarketing

District by Zomato and YRF roll out in-app fan rivalry for War 2

By afaqs! news bureau
Aug 14, 2025 17:43 IST 1 Min read
cold play yellowMarketing
Coldplay’s Yellow turns 25 and Pantone just gave Wembley a tonal glow-up
By afaqs! news bureau
Aug 14, 2025 15:46 IST 2 Min read
IAA_brandmusiqMarketing
IAA India partners with BrandMusiq to launch its sonic identity
By afaqs! news bureau
Aug 14, 2025 15:20 IST 1 Min read
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