Meghana HS takes charge as group head – digital at WPP Media
Juicy Couture marks 30 years with Daydreamer revival, partners with Disha Patani in India
Shyam Steel enters paints business, launches Macaw with Kartik Aaryan
Arrow ropes in Vedang Raina and Khushi Kapoor as brand ambassadors
Shubman Gill joins Allana’s Bowlers brand to promote dog nutrition in India
Flipkart takes Big Billion Days sky-high with crop-circle innovation
Aryan’s Ba***ds of Bollywood: Cameos, brand plugs & a name you can’t say
Marketing Initiative
Gresbond by Kajaria redefines tile adhesive marketing with witty ads
Tricolour as a language: JSW One and Little Odd Marketers create an AI-first campaign for Independence Day.
Latest Stories
Meghana HS takes charge as group head – digital at WPP Media
Juicy Couture marks 30 years with Daydreamer revival, partners with Disha Patani in India
Media
AB InBev and Netflix announce global brand partnership
Actors like Aman Verma & Karan Bohra star in new micro dramas on ShareChat & Moj's Quick TV
How micro-dramas are changing India’s media consumption two minutes at a time
Brands
Brooke Bond Red Label launches pre-mix tea
The HUL brand introduces masala chai sachets through an ad set on a moving train.
Myntra and Sugar Cosmetics launch Molten Beauty to target Gen Z consumers
Steve Waugh and Tim Thomas announce the foray of Australia Essence in India
After 25% monthly growth in daily orders, Amazon Now enters Mumbai
Marketing
Shyam Steel enters paints business, launches Macaw with Kartik Aaryan
Flipkart takes Big Billion Days sky-high with crop-circle innovation
ITC Master Chef Creations unveils the #GreatMurghFestival only on Swiggy and Zomato